What are the key points to consider when working on UI design?

The tricky thing about UI design is that there are so many elements to consider. When you sit down to start the process, what should you be thinking about? What are the most important considerations?

• What's the general look and feel of the UI? Different websites have different styles, but generally speaking, you want the UI design to be clean and simple.
• What are the goals? A design that's cluttered and difficult to navigate isn't going to achieve anything.
• What's the user's purpose? A design that's too confusing isn't going to get used.

To explain UI design, the best place to start is by explaining its intent. UI design is more than just user interface; it is the overall look and feel of the user’s entire experience — from downloading an app to making in-app purchases. A good UI design blends the aesthetics and functionality together.

Here are some points that you should consider-

Focus on purpose - Every interaction in a product serves a purpose. Ask yourself why this interaction exists, and where it might lead the user. Is the goal to educate, entertain, or persuade? Is it to serve a utilitarian function, or to encourage a behavior? Is it to signal trust or authority? Knowing the purpose of the interaction helps you design it accordingly. Make sure to clearly define the purpose when you hire UI designer.

Responsive - Responsiveness is a set of design techniques aimed at building websites, applications, and devices that can automatically adjust their appearance and behavior according to the device being used. Responsive UI design is all about building an interface that is flexible, adaptable, and scalable across a wide range of screen sizes and devices.

Test - Test as often as you can, because testing helps you identify the bugs and enable you to fix before the product go live in the market. Freelance web designer are the expert in this role since they a wide array of experience, therefore when you hire freelance web designer look out for the work they have done in the past.

Feedback - Humans are visual creatures with complex mental models. When systems require users to make too many decisions or perform too many actions, we get frustrated. As a result, feedback is an extremely important UI design element. When placed strategically, feedback improves interaction and usability. Feedback helps users understand whether they are on the right track, and what exactly they are doing.

The interface is the embodiment of your solution, so it should always reflect the core functionality of the product. In today's age of agile development, it isn't always easy to know what features are going to make it into the application. When we talk about UI design, it’s easy to assume that it’s all about designing the look and feel of a website. But there’s a more functional aspect to UI design, too — it’s about designing the interactions that your users will have with the content on your site.